Steve Marr Blog

Steve Marr's contributions
Category >> Strategic Planning
Jan 17
2011

Starting New Products or Services- A Key Question

Posted by Steve Marr in Untagged 

We like to launch something new, a new business, a new product, or a new way of snagging customers. Before investing any time, or money in something new, answer a key question, How am I better? You may think this question is silly, but reflect on this, your new idea will be competing with every idea in the marketplace. You need to think through, how is your thinking better compared to others?

First, study, identify and understand who, and what you are competing against. Then compare what you are thinking, against the others in the marketplace. You can’t compare your offerings against competition unless you have already studied and understand what they offer.

Second, compare your offerings. Why will customers choose you new offering. Price? Faster service? High quality standard? If you can develop a clear competitive advantage, then you have an opportunity to launch a winner, go for it.

Oct 25
2006

What Organizational Structure Do I Need?

Posted by Steve Marr in Untagged 

A small business owner may believe that he or she needs no organizational structure.

Mar 07
2006

Careful Buying of Equipment Will Help Your Business

Posted by Steve Marr in Untagged 

When starting up a new business, or making a large capital investment, carefully determine your actual needs before placing an order. The apostle Paul wrote, "My God shall supply all your needs according to his riches in glory in Christ Jesus" (Philippians 4:19, NASB), but often we confuse our wants and desires with true needs, a mistake that can sink a business, regardless of how long it's been around.

May 11
2005

New Year, New Goals

Posted by Steve Marr in Untagged 

Every year, millions of American businessmen and women make New Year's resolutions, often covering the very same issues they resolved to correct last year. Despite their best intentions, what is often lacking is a specific plan for how these resolutions can be accomplished. Are these goals even achievable? "For which one of you," Jesus asked, "when he wants to build a tower, does not first sit down and calculate the cost, to see if he has enough to complete it?" (Luke 14:28).