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Business use of Skype is on the increase. Meeting by computer using Skype saves money and time.  However, there is another Skype use that’s on the rise.  More companies are using Skype to interview potential employees. You can read my article on hiring your team here:  http://bit.ly/Iw5N80

I recommend conducting a phone interview as a first step.  It saves a lot of time and effort in sorting out those who don’t qualify. Interviews for positions that are complex, like management jobs, take time. Include several colleagues in the interview process for these positions.

Interviewing by Skype is the second step. Use the video feature. You will get a much better feel for the candidate.  Several collaborators can join the call.  You can also record the interview for anyone who can’t be present. Skype is a good way to save your time and the candidate’s time. Then, you can focus on the candidates in a way that will help you decide who the right fit for your business is.

I have started using Skype for other interviews, including presentations from salesmen. A face-to-face meeting takes time for you and the vender.  A 10 minute presentation can end up taking 20-30 minutes. 

When a person asks for time to sell me something, I often ask them to tell me in 2 minutes what they do and why I should consider buying their product. I am listening for their Unique Sales Proposition (USP).

If the USP seems reasonable and they want to schedule a face to face meeting, I suggest that we use Skype. That way we get an opportunity to connect and save time for both of us. Besides, ending an unproductive meeting is much easier on Skype.

You can also use this advantage when you are the one trying to sell. Rather than ask for face time for your presentation, ask for 10 minutes on Skype. Those who resist personal meetings may be more open this way.  Better to get a Skype meeting than no meeting.

John wrote, “Though I have much to write to you, I would rather not use paper and ink. Instead I hope to come to you and talk face to face, so that our joy may be complete.” (2 John 12, ESV) Today, Skype brings us face to face.  Whether it is for a meeting, an interview or a sales presentation, consider how you can add Skype to your business.

Steve Marr, Your Christian Business Coach 

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